Meal plan? Check.

Will power? Check.

Massive midnight binge sessions? Check 😭

When you know what you want & you have a plan to get you there, why do you keep binge eating?



The sun is peeking through your bedroom curtains. Birds are chirping. Somewhere in the distance small, furry woodland animals awake to do cute things.

It’s Monday morning and you’re ready to start your fancy new diet.

But like all completely unrealistic weight loss plans, by 3pm you find yourself elbow deep in cookie crumbs and wondering what went wrong?


What should you do when all the stars are aligned but you still can’t figure out why you keep binge eating?

Watch today’s episode to find out


The Highlighted Stuff…

Food Labels Suck

Well okay, they don’t literally suck, nor am I talking about your standard food labels. I mean when YOU decide that certain foods are “good” and other foods are “bad”, then you will begin to measure your personal self worth by what you ate. Example: How do you feel about yourself on the days you eat salad and green smoothies? Like a goddess? A dieting diva? Princess Leia? And how about on the days you eat fourteen donuts, two cherry danishes and a packet of half frozen crumpets? Are you feeling the Princess Leia vibe then, or is it more like Princess Fiona from Shrek? Ditch the food labels. Food is just food. Eat what you want, when you want it, in amounts that feel good to you AND to your body.


Sometimes You Win, Sometimes You Learn

A failure is only a failure if you don’t learn the lesson, apply it and MOVE ON. You can’t really slip up, stuff up or screw up your diet because when you Ditch the Diet, you ditch the self hate, the judgement, the strict rules and by default, the binges. So you ate a cookie? So what? It doesn’t matter if you eat one, none or six packets, what matters is that you take the time to dig around and find out WHY you ate them to start with. With insight comes change. You can’t change any behaviour that you are not paying attention to.


Break Up With The Start / Stop Syndrome

Every time you try to get your eating “perfect”, you set yourself up for a big dose of Start / Stop Syndrome. What do I mean? Think back to the last time you ate some chocolate, felt bad about it, decided you had messed up your meal plan and proceeded to binge like a deranged Pizza Hut attendant until next Monday when you vowed to “start again” and “get it right”. Did you lose weight or gain it? Did you feel better about yourself or worse?  Start / Stop Syndrome will leave you feeling miserable and gaining weight… err time. Moving on  from your little midnight trist with the Krispy Kreme box will leave you feeling deliciously satisfied and maybe even losing weight (who knows? Stranger things have happened)


Are you a victim of Start / Stop Syndrome and how do you handle it? Share the goodies in the comments below and then…


Share this with your bestie because it’s funner than finding chocolate under the seat of your couch.

Big Love!




Stuff I personally selected for you

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  1. I am a stop/starter from waaaay back! What keeps me on track (most of the time) is self talk. If Im enjoying a delicious Kit Kat but the feeling of ‘Ive messed it up’ creeps in, I say to myself (not out loud, in my head!) so, I ate a Kit Kat. Its no big deal, people eat Kit Kats all the time and they are fine. I haven’t messed anything up, I had a sweet treat and that is FINE! It takes a lot of self talk but its worth it! xxx

    1. Hahaa! Buffy, this is so GREAT!
      We act like eating chocolate is a crime when it’s perfectly NORMAL to eat and ENJOY your food Well done on the self talk. Put that nasty Voice back in its box and enjoy your KitKat… yum!

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